ZEIT PARIS
Hands  "tailor"  made a digital experience that created a portal into a behind the scenes look at the workshop, showcasing the large amount of time ZEIT passes on each and every product, while highlighting the special relationship they have with their customers and the quality of their “made in France” label.

Brand identity 360° Concept Website Digital transformation

Brief

When the Franco-German brand ZEIT contacted Hands, the brand wanted to completely rethink their digital strategy and presence, and Hands helped capture the passion and the essence of this tailor’s savoir faire while clearly highlighting the contemporary and edgy style, reinventing the logo and revitalizing the brand's ethnic “made in France” label.

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Solution

Hands  "tailor"  made a digital experience that created a portal into a behind the scenes look at the workshop, showcasing the large amount of time ZEIT passes on each and every product, while highlighting the special relationship they have with their customers and the quality of their “made in France” label. We wanted the website to reflect ZEIT’s creations: small, unique series, or custom made garments fabricated slowly and locally, with recycling and transparency, respecting humans and the environment.

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