Comédie-Française
Digital transformation of La Comédie Française 2015-2020

360° Concept Digital transformation Social media

Brief

The arrival of Eric Ruf at the head of la Comédie Française marks an exciting new chapter for the institution with new productions, a reconfiguration of the spaces, geometrics of the troupe, a graphic chart and a new digital strategy. What's the best way to enable La Comédie Française to progressively invest in the digital universe, gradually becoming visible within 3 years?

Comédie Française refonte site web digitalisation agence Hands nouvelle identité
Comédie Française refonte site web digitalisation agence Hands nouvelle identité homepage
Comédie Française refonte site web digitalisation agence Hands nouvelle identité

Solution

Transform the web ecosystem around three axes: defining a comprehensive strategy for sustainable digitalization, digitalizing the new graphic identity, and structuring a technical scope to include CMS, E-commerce, hosting and a ticketing office.
Gradually deploy deliveries while sitting on achievements and anticipating future developments. Keeping the strong DNA - both visual and graphic - of La Comédie Française.

  • Wave 1 (2015) - Webdesign refining of La Comédie Française website.

  • First Periscope event for La Comédie Française.

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