Capri-Sun | Coca-Cola
Social Media support

360° Concept Social media

Brief

Market leader, Capri-Sun wants to get closer to its customers and nourish a meaningful and fun conversation with them. How can Capri-Sun address its audience and engage consumers on a day-to-day basis?

Capri-Sun post anniversaire trop cool facebook
Capri-Sun_Social Media_Community Management_Visuel 20_Post Facebook
Capri-Sun post Facebook shopping trop cool
Capri-Sun_Social Media_Community Management_Visuel 8_Post Facebook
Capri-Sun post dessin tutoriel truc astuces au quotidien trop cool maman

Solution

Capri-Sun together with Hands initiate a conversation with consumers of the brand on Facebook by creating the digital platform "Too Cool Mom" offering daily tips to be the coolest moms. Hands has developed a consistent and sophisticated Social Media artistic direction, which enabled the brand to quickly assert a strong identity on networks and inspiring the identity of the brand.

View more work

Result

Average + 1790 fans/months ; publications with a reach until 273 252 users

  • rubberducky
    Préférence de marque: Ancrage fort dans la communauté des digitals mums et du
  • dependablephone
    Visibilité: Jusqu'à 200 impressions pour 1.000 fans
  • aerosolcan
    Engagement: Près de 20% de commentaires et de partages en moyenne par publication

Come and shake hands

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